CNS Creative Session Competition
in-house project

CNS wanted to set up a competition to help local businesses with their marketing and advertising through a free brainstorm with the creative team I'm a part of. To generate interest in the competition and explain how to enter, we wanted to create a video to put out on social media.

This is finished animation:

And a selection of key stills from the animation:

press to zoom

press to zoom

press to zoom

press to zoom

As a team we settled on the script and tone of the video. After that, I set about creating a story to go with it. This is where I used the character Thinky to represent CNS' creativity, and created a new character, 'Blobby', to contrast Thinky and act as the client / winner of the competition.

The competition has now closed and we've chosen the winner. Watch this space!

Here is the initial storyboard...